Belly Beliefs

Belly belief is about empowering moms to be. Postpartum depression is a significant mental issue in new moms. We prevent it with some gathering sessions moderated by a physiologist and application. Through our service, we change their false mental models by raising awareness and provide support community in case of the appearance of the symptom. Our design process includes UX design research (desk research, field research and digital ethnography), design scenarios, and service design phases.